Brand Experience:
Establish brand distinctiveness and storytelling through brand strategy, industrial design, UX/UI, packaging, social, ecommerce, communications, & print.
Visual Identity:
Create brand guidelines with clear, easy-to-scale visual systems. Ensure strong execution and consistency across channels.
Brand Pipeline & Innovation:
Leverage rich insights and obsess over the details to co-create with consumers and deliver deliberate and empowering human-centered experiences.
Swiss-American Brand Design Leader. Currently Design Lead for the $5B Global Essential Heath business at Kenvue.
A hands-on design leader who inspires individuals and teams through creativity and compassion to enhance the human experience.
11+ years of experience building iconic global brands; including LISTERINE®, Johnson’s Baby®, Aveeno Baby®, Neutrogena®, BAND-AID®, o.b.®, Stayfree®, and Carefree®. I focus on developing strong and distinctive brand identities.
With a proven track record of leading successful teams, mentoring designers, collaborating cross-functionally, and thinking strategically. I believe in fostering thriving teams and inclusive cultures to make a difference for consumers and add value where it’s most needed for the business.
Outside of work I have ongoing projects in renovating my home from 1846. I enjoy slowing down on weekends and spending time with my family to have fun, play, discover, and replenish.